Management of Radio and Television Institutions

Course Main Objective

• Define the essence of drama and its evolution over times and the essential elements of drama, types of drama.
• Highlight role of the writer and director in radio and TV drama
• Link the relation between the writer and the director and their cooperation with each other to implement the required script.
• Clarify features and characteristics of radio and TV drama
• Master basics of dramatic writing and directing- script writing
• Critically analyze the radio and TV dramas
• Prepare a part of the subject and deliver to his/her colleagues
• Prepare and implement radio dramatic audios and videos 

Course Learning Outcomes

• 1. Knowledge and Comprehension
•    1.1 Recognize the concept of media management and its theories, HR and financial affairs in radio and TV institutions.
• 2. Skills 
•    2.1 Assess role of leadership in radio and TV institutions and models of organizational charts.
•    2.2 Use It in data management.
• 3. Values 
•    3.1 Enhance spirit of dialogue, discussion and positive disagreement among students as teamwork.

Course Content

• Definition of the concept of management and its classic and modern models.
• Media management models
• The organizational charts in radio and TV institutions
• Elements of the administrative process
• Strategic planning in radio and TV institutions
• Role of media leadership in developing the administrative process
• Types of leadership
• HR in media management
• Financial resources in media management- equipment

Textbook (s) 

- Muhammad, Saheb. S. (2011). Media Institutions Management. Amman, Dar Al-Massera.
- Abd Rabelnabei, Abdulla. A. (2018). Journalistic Institutions Management. Al-Mutanabi Bookstore, KSA.
- Saleh, Khalil. A. (2010). Medi Institutions Management in Arab World. Dar Magdalawei, Amman, Jordan.
- Dennis F. Herrick (2003). Media Management in the Age of Giants. Iowa State Press.

Course ID: RATV 406