Principles of Media Writing

Course Main Objective

To identify the difference between writing for mass media and creative writing of story.
To highlight evolution of communications, technology and electronic means.
To link between news item techniques and image techniques.
To clarify the principles of media writing.

Course Learning Outcomes

• 1. Knowledge and Comprehension
•    1.1 Identify the principles and types of media writing including news writing and creative writing.
• 2. Skills 
  
•    2.1 Deduce differences among the different journalistic and media templates.
•    2.2 Practice media writing of different media forms and templates.
• 3. Values 
•    3.1 Participate in developing teamwork performance through editing experience exchange.

Course Content

• Media writing and editing- difference between news writing and creative writing.
• Types of media writing
• News item and its elements.
• Principles of writing news item
• Principles of writing reportage.
• Principles of writing journal article.
• Principles of radio and television writing
• Principles of electronic writing.
• Types and trends of electronic media
• Text and image cinema
• Writing for public relations and advertising.
• Applied exercises on media writing.

Textbook (s) 

• Primary Sources

- Nesma, Ahmed. A. Writing for Radio and Television. AlDar Al-Arabiya, Cairo for the subject "radio and television news item", 2009.

- Tarek, Al-Khalify. Art of Radio and Television Writing. Dar AlMarefa, Alexandria, 2008.
- Dawood, Ghattasha, A. Rules of Writing and Punctuation. Dar Alfikr, Amman, Jordan, 2007.
- Ismail, Ibrahim. Art of Journal Editing Between Theory and Application. Dar AlFajr AlJadid, Cairo, 2005.
- Mohammed Ayesh- Media Writing Skills in English. Amman- Majdalawi Bookshop Jordan, 2012

• Secondary Sources

- Abdel Jawad, Said. R. Art of Journal News Item. Dar AlFajr AlJadid, Cairo, 2005.
- Muhammad, Ayesh. Writing for Public Relations. Dar Wael, Amman, Jordan, 2004.
- Muhammad Ali, A.A. On Art of Writing, Expression, Text Tasting and Editing. Dar Ammar, Jordan, Amman, 2004.
- Rich Carole. Writing and Reporting News. Abdel Sattar Jawaad.trans. Dar Alkitab, Al-Ain, 2002.
-Lofty, Al-Ziyadi. Techniques of Journal News Editing, News Agencies, Printed Journalism, Radio and Television, Electronic Journalism. Al-Mutanabi Bookstore, KSA, 2018.

• Electronic Sources

- Electronic sources at IAU's e-library.

Course ID: Media 205