Create a distinctive identity and establish high quality university services.
Create a campus environment that provides a strong intellectual, social and inspiring community for students within the framework of a renewed commitment to both the scientific and religious heritage of the Kingdom, while promoting the concepts of social responsibility.
- Re-engineer procedures to facilitate operations, adapt modern technologies, improve the capabilities of employees and create new capabilities commensurate with quality requirements.
- Guide and nurture students by implementing values.
- Focus on customer satisfaction that is in line with the policies and the expectations of the University with regards to quality output.
- Establish mutual productive relationships in different sectors.
- Solve problems with communication and contact between male and female students, in order to access self-sufficiency in academics and technical services.